Chapter Press

Some great brochures printed by Chapter press, with some good use of stock and print process.

I really love the use of opaque stock inside the book which allows you to see through onto the next page - in this case they have pretend a red image onto what looks like tracing paper to get this see through effect. I also love the embossing on the supplement, when thinking of my D&AD brief this could be used as a subtle change to each publication.

Open publication - Free publishing - More chapter

The Impossible Project

The Press Pack for - The Impossible Project - Polaroid PX film.

The black outer packaging has 'Impossible' subtly printed across the front using spot varnish and embossing. Within the pack there is a cd, information about PX film, sample packs (8 polaroid images), contact info.

http://trendland.net/the-polaroid-is-back/

Anagrama

A great piece of branding by Anagram for a building named 'Sofia' designed by architect Cesar Pelli for One Development Group.

''Our task was to communicate such sophistication and exclusiveness to their potential buyers. Therefore we created an identity that was the exact opposite of what we usually see for this kind of project. 

Sofia's identity is formed by three very important axes:

Logotype: the keys and the coat of arms are inspired by San Pedro's coat of arms. 
Typography: we developed a custom typeface designed especially for Sofia, it is inspired by british san serifs. 
Layout: the text and information arrangement is inspired by the typographical treatment used before grids were popularized by the swiss grid system. 

Both the attention to detail and the brand's elements convey the greatness of Sofia's architectural project. ''

Anagrama

Open publication - Free publishing - More anagrama

We Made This

Client: Benwells - Twelve Days of Christmas

'' Benwells, gets inundated with orders for Christmas cards. Most of these are left until the last minute by the various clients – so Benwells wanted to send out a reminder to people to get their orders in early, in exchange for a 10% discount. They asked us to put together a card that would communicate this, while showing off their impressive foil-blocking skills. We wondered what life would be like if even your true love took 10% off, so created an alternate version of the Twelve Days of Christmas. This was foil-blocked in metallic red onto duplexed red and white Colorplan, with the reverse foiled in white, along with a partridge which had been 'reduced' by 10%.''

WeMadeThis

This piece has a strong underlying concept that as been cleverly adapted to the Christmas carol. And works really well through the use of language. The use of language in a clever way, I feel, is the most effective way of grasping an audiences attention, it offers them something to think about and once they 'get it' gives a sense of ownership.

Brenwells - Printing tips (finishes)

Open publication - Free publishing - More finish

We Made This

WeMadeThis

Benwells Samples Box


''As part of our work on the new identity for print specialists Benwells, we designed an A5 samples box to send out printed samples.
It consists of a cardboard outer that is silk-screened in green on the inside (and smells gorgeous and printy as a result), and which contains a crisp white box that holds their (lovely) samples.''

 The cardboard outer holding the white samples box

 The white samples box, with a blind embossed logo, and foil-blocked tag line

 The tray from the samples box

 The tag line foiled onto the cardboard outer

The contact details on the back of the samples box


I really like this piece of design, although the design itself is quite minimal, it is effective through the use of stock, colour and print finishes, creating a clean but striking solution. The contrast from the packaging to the box itself is a nice touch as the rough cardboard packaging protects the crisp clean box inside.

Authenticity & Quality Stamps/Logos

Here are a range of stamp designs that I found, as inspiration for creating a 'stamp' for the FA Yearbook cover.

The idea for the stamp is to give a feeling of authenticity and its works well with the 'Orignial rework'.

Bravo Company

pauline.ning is a fashion brand. The design are non-intrusive so the clothes stand out. They reused emboss mold to bring the production cost down.

The designs are simple and elegant, and do not take attention away from the clothes. This is reflected in the type used being simple, clear and clean.

 Business card, tags, flyer

 Look-book

By Invite Only is a handcrafted jewellery brand with a rustic art direction. To which they gave an old circus theme. The name card is in a carnival ticket style.

The type used name of the collection contrasts with the type used for the brand name, yet is still in keeping with this carnival/circus theme. The luxury aspect of the jewellery is represented within the use of print finish such as foiling and laser etching into wood, in these well considered designs. They are kept quite simple and you can see where were the circus element has been adapted in a subtle way. I really like the composition of the invite, and I also like the format of the look-book, I think this would work really well as a promotional giveaway for the fashion identity (brief 1)

 Necklace coilers

Look-book and invitation

BRAVO

Print Formats and Finishes (Book)

Print Formats and Finishes (2010) Switzerland: RotoVision SA